Key information:
Fieldays is the largest agricultural trade event in the Southern Hemisphere, bringing together farmers, innovators, industry leaders, and government. It is a key platform for technology transfer, partnerships, and international collaboration across the agritech value chain.
- Venue: Mystery Creek Events Centre, Hamilton, New Zealand
- Timing: 10.–13. June 2026
- Organiser (Pavilion): German–New Zealand Chamber of Commerce (GNZCC)
Join the German Pavilion!
The German-New Zealand Chamber of Commerce (GNZCC) invites German companies to become part of the German Pavilion at Fieldays 2026 – the leading agricultural trade fair in New Zealand.
The pavilion offers a high-quality platform to showcase German technologies, products, and services to a wide professional audience from New Zealand and the Pacific region.
Note: This expression of interest is non-binding. The GNZCC uses your information solely for the planning and organization of the German Pavilion.
Why participate?
- Visibility: Exhibit as part of a strong national showcase under the trusted “Made in Germany” brand.
- Market access: Engage directly with New Zealand and Pacific stakeholders across agriculture and agritech.
- Acceleration: Use the Pavilion as a launchpad for market entry, growth, and long-term relationships.
- Support: Leverage GNZCC’s local expertise, joint marketing, and on-site coordination.
Benefits for Exhibitors
Joining the German Pavilion at Fieldays 2026 means more than just a booth — it’s a complete package designed to maximise your visibility and impact:
- Strong national branding: Stand out under the German Pavilion identity and highlight German engineering quality.
- High-value networking: Meet decision-makers, distributors, and potential partners from NZ and the Pacific.
- Workshops & panels: Join curated sessions for exhibitors and guests to share expertise and learn.
- Side events & receptions: Expand your network through informal mixers and Pavilion gatherings.
- Joint marketing & PR: Benefit from coordinated promotion via GNZCC channels and the Fieldays platform.
- On-the-ground support: Access local logistics, introductions, and show management assistance.
How you can get involved
- Exhibit: Reserve space within the Pavilion to showcase products and solutions.
- Collaborate: Team up with complementary German companies for themed showcases.
- Network: Connect with industry leaders, buyers, and public stakeholders through Pavilion activities.
- Participate in events: Join workshops, panel discussions, and networking sessions designed for exhibitors and guests.
Who should apply?
German companies and technology providers across (including subsidiaries/representatives in ANZ):
- Agricultural machinery & components, precision farming
- Agritech & IoT, farm management software, robotics & automation
- Water, irrigation, pumps, storage, treatment
- Renewable energy for agriculture (solar, storage, on-farm energy efficiency)
- Processing & packaging, logistics, cold chain
- Animal health, feed technologies, sustainability solutions
- Training, certification, and workforce development for the sector
What’s included (indicative)
- Turn-key stand within the joint Pavilion (branding, basic furniture, power & lighting).
- German Pavilion signage and inclusion in joint catalogue/online listing.
- Access to networking events, workshops, and panel sessions.
- GNZCC coordination, local introductions, and on-site support.
- Pre-show exhibitor briefing and practical guidance (shipping, customs, logistics).
Final package details and fees will be confirmed based on EOI responses. Limited places; curated selection to ensure sector balance and market fit.
Selection & next steps
- Submit your non-binding EOI (takes ~5 minutes).
- GNZCC reviews EOIs and confirms eligibility & fit.
- Receive participation pack with pricing and stand options.
- Confirm participation and complete exhibitor onboarding.
Submitting an EOI does not constitute a formal booking. GNZCC will contact you regarding next steps.
Get in contact if you have any questions or would like to join the pavilon!
Trade Fair Services
Germany is a global leader in organizing trade fairs, known as Messen in German, both domestically and internationally....
View more